This trend has dated as far as in ancient Egypt and made its impact influence on the health and way of life of Kings, Queens and great men of statues from Grease, Rome and the cause of the great victory for the Persians (who had no beards) war against the Macedonians with their long beards, as a result, it has marked the military facial appearance we see today performed by men with Great skills of the razor once called Barber surgeons, stylist, therapist or chief surgeons. They set the platform for high fashion standards for only men of great achievements in those days were exposed to such unique skills of services which become the standard of expectations throughout the world. Today Barbers consist of both males and females again occupying an important niche in society as of old, cutting and styling hair to meet the demands of the public. The Barbers and stylist today is still viewed by many as the social Community place where one can talk freely about anything. Same to see of today’s society still looks at The Barbers and stylist as their closest friends and therapist after their visit they feel refreshed and new again.
Another important factor is the economic benefits. Barbershops or salons compete primarily through price, location as well as their Target demographic Market. Hair salons or barbershops rely on 5 to 50% of their revenue from care product sales and the remaining 85 to 95% to Direct Applied services. The industry is known to be resistant to economic downturns even during the Great Recession of 2008 and also in our current Covid-19 emergencies, though consumers tend to be more price-conscious they never stop spending. In today’s environment of rising capita incomes, the beauty business is Booming. From 2015 to 2018 the industry generated over 67.2 billion US dollars which are current up until this day.
So what other supporting reasons do we have to prove these services are actually needed?
This nature of business has a high chance of success mainly because our business will focus on two key services which are hair Care and skincare. These provide the largest bulk of the sector Revenue. Bass under review 75% of clients not using skin care products because they never could find the time or not sure what products to use. It is proven by research that products or services offered by their Barber or stylist there is a 55% chance of them accepting. Our warm climatic conditions, irregular eating habits, poor work conditions among other bad lifestyle practices may result in poor skin and hair appearances, Covid-19 dilemma with less time to do things, and the need to maintain a professional image and social distances all at the same time can be very overwhelming. Our Superior customer friendly and easily accessible services to reach them just where they are will have a significant influence on revenue and better position us for our 5-year projection.